Tuesday, August 21, 2012

Jazz Musicians as Pitchmen

Reprinted from http://jazzwax.com

Screen shot 2012-08-08 at 2.17.11 PM
Once upon a time, ad-agency art directors dug jazz and the country viewed jazz musicians as exceptional artists. So, to make products seem exciting, Mad Men enlisted musicians to swing the merits of their clients' goods. Or in the case above from the '90s, a Louis look-alike to make its point.
Here are a hawker's dozen, uncovered on YouTube...
Sonny Rollins for Pioneer Home Stereo Electronics in 1977...


Used with permission by Marc Myers

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